So, how would we work together on your site?

Every situation is different, but the basic process is the same. We start by gathering information, then designing the site and finally, developing and launching it.

Information Gathering

icon-lightbulbInformation Gathering

We start with a conversation about what you want and need in a  website, your business goals and ideas, budget and timeline.

Here’s what we’ll cover:

  • Purpose and Goals: What do you want and need your site to do – provide information, promote a service, sell a product, something else?
  • Target Audience: Who are the people you want to reach? Let’s come up with a profile so we can set the direction for your site design and content.
  • Content: What kind of information will people be looking for on your site?
  • Functionality: What specific capabilities would you like to see in your website? Do you want a portfolio, job board, latest news, menu, blog, animation, video, featured projects, or other? I will help you determine the best technologies to use.

Based on this input I will prepare a proposal/agreement with a statement of work, price quote, time estimate, etc. If we have a good fit, we’ll finalize and sign the agreement, handle payment and begin the work!

Design

icon-designDesign

Now we get to the fun part: What should your web site look like and how should it be laid out?

At this phase, we’ll cover:

  • General layout
  • Site navigation
  • Dynamic features

To help me help you, I’ll ask you for the following:

  • Logo and corporate identity guidelines
  • A list of sites you like
  • Preferred colors and description of the look and feel desired
  • List of competitor’ websites

First, I’ll develop a sitemap – a plan for your site that shows topics and subtopics and how they’re organized. This guide is essential to developing a consistent, easy to understand navigational system.

Based on our initial conversation I will create one or two design concepts. We’ll talk about the designs, pick a direction and I’ll develop one of these into your final design.

Since I am a photographer as well as a website developer, there have been cases where it made sense to include photography as a part of the design. Let’s discuss your project and see if this makes sense for you.

Development

icon-devDevelopment

Once the design has been agreed upon and you give your approval to move forward, the production process begins.

Production means creating the html, css and/or WordPress template that is the foundation of your new website. Any animation, illustration and video will be created and incorporated into the site.

I will post a development site on my server or yours so you can follow the progress as the site develops. During this phase it is still possible to make small adjustments to colors and fonts as well as minor copy changes.

I will test your new website to make sure it functions properly and then, with your go-ahead, take it live!

Since WordPress is a user-driven site and easy to update, I will give you a basic orientation on how it works. For more in-depth training, there are online guides and books, as well as WordPress coaches I can refer you to.